T H E D E S I G N E R
MEM is trademark of Paula Malleus and has been developed since 2012. Paula has been working with clothes for twenty+ years and recycling and upcycling over a decade. 2007 She co-founded Remake Ekodesign Ltd, which is a pioneer on a Finnish upcycle field. Since then she has been working only with recycled materials mainly on custom work. All MEM products are produced in Finland. They are made from local post consumer waste.
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H E R E * N O W |
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I HAD A DREAM FROM CHILDHOOD THAT SOME DAY - SOMEHOW, I WOULD HAVE MY OWN COLLECTION. IN FINLAND WHERE I AM FROM, THIS NOT SO OBVIOUS AND ADMIRED CAREER TO PURSUE - AS THE FINNISH CONSUMERS GO MORE FOR BASIC JERSEY TUNICS. MEM GOT STARTED AFTER I HAD BEEN WORKING ON A PROJECT CALLED REMADE. AT FIRST I THOUGHT I WAS NOT ABLE TO DO FULL COLLECTION, AS I WAS TOO BUSY WITH MY FIRM REMAKE. FINNALY 2012 IT ALL GOT STARTED WITH MEM, AS I CANCELLED AND STOPPED WORKING WITH REMADE. FROM THE START MEM WAS A CHALLENGE FOR ME, AND IT TOOK ONE YEAR TO FIND THE LINES AND THE EASTETHICS FOR IT.
MEM´S FIRST COLLECTION WAS LAUNCHED 2014. |
NOW I HAVE ALREADY MADE SEVEN COLLECTIONS FOR MEM THE LATEST TWO OF THEM INCLUDE ALSO DIGITAL PARTS. ALL OF THEM HAVE DIFFERENT APPROACH WHAT COMES FOR MAKING A COLLECTION. EITHER I HAVE DEVELOPED A NEW WAY OF PREPARING THE MATERIAL FOR FASTER REPRODUCTION, ALTERED THE PATTERN SCALING OR JUST CREATED FORMS, THAT WHERE YET UNSEEN. I ALWAYS WANT TO CHALLENGE MYSELF -IF I FEEL THERE IS NO CHALLENGE - I WILL NOT BE INSPIRED. FOR ME EVERYTHING HAS TO HAVE MEANING AND EVEN BETTER - DEEPER MEANING.
2018-2019 MEM WAS ON A BREAK. IT HAS TRULY BEEN CHALLENGE FOR MYSELF AND FOR MEM. |
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